TOKYO — Subaru will launch its first full-electric crossover as a brand new nameplate quite than a battery-powered variant of an present mannequin. The essential query is the best way to differentiate that new Subaru from the Toyota model that can share its platform.
Will or not it’s just like the Subaru BRZ/Toyota 86 sporty coupe duo, their different joint venture, which delivered almost equivalent automobiles with solely beauty tweaks to their exteriors and cabins?
Or will the automobiles get considerably totally different physique designs to set them aside?
Kazuhiro Abe, Subaru’s vp for product planning, will not say at this level.
However talking eventually month’s Tokyo Motor Present, he conceded the problem of differentiating the merchandise whereas pooling such efforts as engineering, buying and manufacturing.
“We must always have totally different automobiles for various goal customers,” he mentioned of the upcoming crossover. “That’s type of a problem: joint improvement, similar platform, however totally different character.”
Distinctive exterior designs are…